Materials Matter
Collapsible content
Regenerative Cotton
Regenerative cotton refers to a sustainable farming approach aimed at restoring soil health and biodiversity while producing cotton. Unlike conventional cotton farming, which often involves heavy pesticide and fertilizer use, regenerative cotton farming focuses on regenerating the ecosystem through practices like crop rotation, cover cropping, minimal tillage, and composting. These methods help improve soil fertility, retain water, reduce erosion, and support biodiversity. Overall, regenerative cotton aims to create a more sustainable and resilient agricultural system.
Read more about inorganic, organic, and regenerative cotton here.
Amni Soul Eco
The world's first biodegradable yarn. Amni Soul Eco is designed with the planet in mind. The yarn's decomposition speed is 10 times faster than traditional nylon when/if the garments end up landfills and 20 times faster in oceans and other marine environments. This reduces the accumulation of textile waste on the planet and leaves a gentle fingerprint on the environmental impact of the textile chain.
Lenzing Ecovero Rayon
Certified in meeting the highest environmental standards throughout its lifecycle, Lenzing EcoVero™ fibers promote building a cleaner and greener world by taking less from the environment, maximizing resource efficiency and minimizing waste in the production process. These fibers are derived from sustainable wood and pulp, which come from certified and controlled sources that generate up to 50% lower emissions and water impact compared to generic rayon.
Linen
Linen fabric stands out for its strong sustainability profile due to its natural origin from flax plants and biodegradability, making it an eco-friendly choice compared to synthetic fabrics. It requires significantly less water consumption during cultivation, along with providing excellent durability and longevity, which further minimizes the need for frequent replacement.
Organic Cotton
Organic cotton is grown without pesticides and from seeds that are not genetically modified. The methodologies used to grow organic cotton use beneficial habitat planning and frequent crop rotation to protect the groundwater quality, reduce pests, and prevent the diseases that arise when ecosystems are artificially manipulated.
Read more about inorganic, organic, and regenerative cotton here.
Oeko-tex Certified
The STANDARD 100 by OEKO-TEX® is a worldwide consistent, independent testing & certification system that tests for harmful substances used during all stages of production (raw materials, intermediate, and end product). Extensive product checks and company audits further ensures that the industry has a globally sustainable awareness of the responsible usage of chemicals.
Ethical and Sustainable Production
At Shore, we’re proud to partner with GOTS-certified facilities that align with our commitment to sustainability and ethical production. These partnerships ensure that every step of our process, from sourcing organic fibers to the final product, meets the highest standards for environmental care and fair labor practices. By choosing GOTS-certified factories, we’re not just making high-quality clothing—we’re making a positive impact on the environment and the people who bring our products to life.
Printing for a Better Planet & Products
We've chosen digital fabric printing because it’s better for the environment and offers clear benefits for you. Our process uses eco-friendly inks and significantly less water, ensuring that our fabrics are produced with minimal environmental impact. Digital printing also means we can create high-quality designs with minimal waste, allowing us to offer unique, on-demand products without overproducing. This not only supports a healthier planet but also ensures that you're receiving sustainable, thoughtfully crafted garments you can feel proud to wear.
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Our Materials
We carefully select eco-friendly fabrics like linen, organic cotton, and Ecovero rayon, all certified for sustainability. These high-quality materials, sourced from responsible suppliers, not only reduce emissions and water usage but also ensure you feel great wearing them.
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Dye Process
To conserve water, we reuse it during the dyeing process, especially with lighter colors. Our methods include treating water to remove harmful substances before it returns to the environment. Plus, our digital printing process is efficient and uses less dye and water compared to traditional methods.
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Apparel Lifespan
Fast fashion contributes to millions of tons of textile waste each year. At Shore, we’re committed to reducing this waste by creating long-lasting, high-quality garments. Since 2008, we’ve focused on using durable, eco-friendly fabrics and expert craftsmanship to ensure our styles stand the test of time.
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Our Materials
We carefully select eco-friendly fabrics like linen, organic cotton, and Ecovero rayon, all certified for sustainability. These high-quality materials, sourced from responsible suppliers, not only reduce emissions and water usage but also ensure you feel great wearing them.
-
Dye Process
To conserve water, we reuse it during the dyeing process, especially with lighter colors. Our methods include treating water to remove harmful substances before it returns to the environment. Plus, our digital printing process is efficient and uses less dye and water compared to traditional methods.
-
Apparel Lifespan
Fast fashion contributes to millions of tons of textile waste each year. At Shore, we’re committed to reducing this waste by creating long-lasting, high-quality garments. Since 2008, we’ve focused on using durable, eco-friendly fabrics and expert craftsmanship to ensure our styles stand the test of time.
